Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“You will belong to that minority which, according to current Washington doctrine, must be protected in its affluence lest its energy and initiative be impaired. Your position will be in contrast to that of the poor, to whom money, especially if it is from public sources, is held to be deeply damaging.”
—John Kenneth Galbraith (b. 1908)
“The chief internal enemies of any state are those public officials who betray the trust imposed upon them by the people.”
—Dalton Trumbo (1905–1976)
“Nature has ordained that the man who is pleading his own cause before a large audience, will be more readily listened to than he who has no object in view other than the public benefit.”
—Titus Livius (Livy)