Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“John Eliot came to preach to the Podunks in 1657, translated the Bible into their language, but made little progress in aboriginal soul-saving. The Indians answered his pleas with: ‘No, you have taken away our lands, and now you wish to make us a race of slaves.’”
—Administration for the State of Con, U.S. public relief program. Connecticut: A Guide to Its Roads, Lore, and People (The WPA Guide to Connecticut)
“Having behind us the producing masses of this nation and the world, supported by the commercial interests, the labor interests, and the toilers everywhere, we will answer their demand for a gold standard by saying to them: You shall not press down upon the brow of labor this crown of thorns, you shall not crucify mankind upon a cross of gold.”
—Administration in the State of Neva, U.S. public relief program (1935-1943)
“Lead bullets flattened by human teeth have been found on the camp site. Soldiers who had been caught stealing food from nearby farms customarily chewed on a bullet as the lash was laid on their bare backs.”
—For the State of New Jersey, U.S. public relief program (1935-1943)