Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“Realizing that his time was nearly spent, he gave full oral instructions about his burial and the manner in which he wished to be remembered.... A few minutes later, feeling very tired, he left the room, remarking, ‘I have no disposition to leave this precious circle. I love to be here surrounded by my family and friends.’ Then he gave them his blessing and said, ‘I am ready to go and I wish you goodnight.’”
—For the State of New Hampshire, U.S. public relief program (1935-1943)
“Some crimes get honor and renown by being committed with more pomp, by a greater number, and in a higher degree of wickedness than others. Hence it is that public robberies, plunderings, and sackings have been looked upon as excellencies and noble achievements, and the seizing of whole countries, however unjustly and barbarously, is dignified with the glorious name of gaining conquests.”
—François, Duc De La Rochefoucauld (1613–1680)
“O public road, I say back I am not afraid to leave you, yet I love you,
You express me better than I can express myself.”
—Walt Whitman (1819–1892)