Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“In a Kelton church, when a heated argument once began at morning services, a devout old deacon arose from his seat in the amen corner and announced he was going to do for the church what the devil had never doneleave it.”
—Administration in the State of Sout, U.S. public relief program (1935-1943)
“At Hayes General Store, west of the cemetery, hangs an old army rifle, used by a discouraged Civil War veteran to end his earthly troubles. The grocer took the rifle as payment on account.”
—Administration for the State of Con, U.S. public relief program (1935-1943)
“Most of the rules and precepts of the world take this course of pushing us out of ourselves and driving us into the market place, for the benefit of public society.”
—Michel de Montaigne (15331592)