Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“Englishmen never will be slaves: they are free to do whatever the Government and public opinion allow them to do.”
—George Bernard Shaw (18561950)
“In a Kelton church, when a heated argument once began at morning services, a devout old deacon arose from his seat in the amen corner and announced he was going to do for the church what the devil had never doneleave it.”
—Administration in the State of Sout, U.S. public relief program (1935-1943)
“The total collapse of the public opinion polls shows that this country is in good health. A country that developed an airtight system of finding out in advance what was in peoples minds would be uninhabitable.”
—E.B. (Elwyn Brooks)