Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“American families, however, without exception, experience a double message in our society, one that claims a commitment to families and stresses the importance of raising bright, stable, productive citizens, yet remains so bound by an ideal of rugged individualism that parents receive little support in their task from the public or private sectors.”
—Bernice Weissbourd (20th century)
“Englishmen never will be slaves: they are free to do whatever the Government and public opinion allow them to do.”
—George Bernard Shaw (18561950)
“What do we, as a nation, care about books? How much do you think we spend altogether on our libraries, public or private, as compared with what we spend on our horses?”
—John Ruskin (18191900)