Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“A public man must never forget that he loses his usefulness when he as an individual, rather than his policy, becomes the issue.”
—Richard M. Nixon (1913–1995)
“[T]he Congregational minister in a neighboring town definitely stated that ‘the same spirit which drove the herd of swine into the sea drove the Baptists into the water, and that they were hurried along by the devil until the rite was performed.’”
—For the State of Vermont, U.S. public relief program (1935-1943)
“The moment when she crawled out onto the back of the open limousine in which her husband had been murdered was the first and last time the American people would see Jacqueline Bouvier Kennedy Onassis crawl.... She was the last great private public figure in this country. In a time of gilt and glitz and perpetual revelation, she was perpetually associated with that thing so difficult to describe yet so simple to recognize, the apotheosis of dignity.”
—Anna Quindlen (b. 1952)