Public relations (PR) is the practice of managing the flow of information between an individual or an organization and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The aim of public relations by a company often is to persuade the public, investors, partners, employees, and other stakeholders to maintain a certain point of view about it, its leadership, products, or of political decisions. Common activities include speaking at conferences, winning industry awards, working with the press, and employee communication.
Public Relations is similar to Analyst Relations, Investor Relations and Public Affairs depending on the firm, organization or population it represents.
Read more about Public Relations: Definition, Salaries, Methods, Tools, and Tactics, Ethics
Famous quotes containing the words public and/or relations:
“The total collapse of the public opinion polls shows that this country is in good health. A country that developed an airtight system of finding out in advance what was in people’s minds would be uninhabitable.”
—E.B. (Elwyn Brooks)
“Subject the material world to the higher ends by understanding it in all its relations to daily life and action.”
—Ellen Henrietta Swallow Richards (1842–1911)