Juicy Fruit is a brand of chewing gum made by the Wm. Wrigley Jr. Company, a U.S. company that since 2008 has been a subsidiary of the privately held Mars, Incorporated. It was introduced in 1893, and in the 21st century the brand name is recognized by 99 percent of Americans, with total sales in 2002 of 153 million units. It is also known for being the first ever product bought using a barcode scanner.
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“It is, I fear, but a vain show of fulfilling the heathen precept, “Know thyself,” and too often leads to a self-estimate which will subsist in the absence of that fruit by which alone the quality of the tree is made evident.”
—George Eliot [Mary Ann (or Marian)
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