History
One of the biggest successes for the Event Management team was the creation of the Premier Hockey League (PHL) in India. PHL is a professional league competition for field Hockey clubs in the top division of the Indian hockey system, though there has always been strong foreign representation among the players. PHL is a joint venture between ESPN Star Sports and the erstwhile Indian Hockey Federation (IHF) but with the suspension of the IHF on 28 April 2008, the future of PHL remains uncertain. ESPN STAR Sports was launched the same day with Disney Channel Asia.
ESPN STAR was also famed for their being Asia's largest broadcaster of the English FA Premier League, during the 2000s, with commentators like John Dykes and a host of former Premier league players as guests and pundits on the shows.
ESPN STAR Sports (ESS) via its STAR Cricket channel was the official broadcaster of the 2011 Cricket World Cup Final experienced all-time high viewership (67.6 million only on Cable and satellite) and TRPs, and had raised ad rates for 10 second slots during the finals to 24 lakh (US$43,700), prior to the finals.
Read more about this topic: ESPN Star Sports
Famous quotes containing the word history:
“Racism is an ism to which everyone in the world today is exposed; for or against, we must take sides. And the history of the future will differ according to the decision which we make.”
—Ruth Benedict (1887–1948)
“The history of all hitherto existing society is the history of class struggles.”
—Karl Marx (1818–1883)
“Like their personal lives, women’s history is fragmented, interrupted; a shadow history of human beings whose existence has been shaped by the efforts and the demands of others.”
—Elizabeth Janeway (b. 1913)