Concept Drift - Examples

Examples

In a fraud detection application the target concept may be a binary attribute FRAUDULENT with values "yes" or "no" that indicates whether a given transaction is fraudulent. Or, in a weather prediction application, there may be several target concepts such as TEMPERATURE, PRESSURE, and HUMIDITY.

The behavior of the customers in an online shop may change over time. For example, if weekly merchandise sales are to be predicted, and a predictive model has been developed that works satisfactorily. The model may use inputs such as the amount of money spent on advertising, promotions being run, and other metrics that may affect sales. The model is likely to become less and less accurate over time - this is concept drift. In the merchandise sales application, one reason for concept drift may be seasonality, which means that shopping behavior changes seasonally. Perhaps there will be higher sales in the winter holiday season than during the summer, for example.

Read more about this topic:  Concept Drift

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