Brand Image - Approaches

Approaches

Some believe brand managers can be counter-productive, due to their short-term focus.

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Famous quotes containing the word approaches:

    “As the truest society approaches always nearer to solitude, so the most excellent speech finally falls into Silence. Silence is audible to all men, at all times, and in all places. She is when we hear inwardly, sound when we hear outwardly. Creation has not displaced her, but is her visible framework and foil. All sounds are her servants, and purveyors, proclaiming not only that their mistress is, but is a rare mistress, and earnestly to be sought after.”
    —Henry David Thoreau (1817–1862)

    “Perfect happiness I believe was never intended by the deity to be the lot of any one of his creatures in this world; but that he has very much put in our power the nearness of our approaches to it, is what I steadfastly believe.”
    —Thomas Jefferson (1743–1826)

    “The closer a man approaches tragedy the more intense is his concentration of emotion upon the fixed point of his commitment, which is to say the closer he approaches what in life we call fanaticism.”
    —Arthur Miller (b. 1915)