Brand

Brand

A brand is a "name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers." Branding began as a way to tell one person's cattle from another by means of a hot iron stamp. A modern example of a brand is Coca Cola which belongs to the Coca-Cola Company.

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Famous quotes containing the word brand:

    We should always remember that the work of art is invariably the creation of a new world, so that the first thing we should do is to study that new world as closely as possible, approaching it as something brand new, having no obvious connection with the worlds we already know. When this new world has been closely studied, then and only then let us examine its links with other worlds, other branches of knowledge.
    Vladimir Nabokov (1899–1977)

    I, in my brand new body,
    which was not a woman’s yet,
    told the stars my questions
    and thought God could really see
    the heat and the painted light,
    elbows, knees, dreams, goodnight.
    Anne Sexton (1928–1974)

    Happiness is always a by-product. It is probably a matter of temperament, and for anything I know it may be glandular. But it is not something that can be demanded from life, and if you are not happy you had better stop worrying about it and see what treasures you can pluck from your own brand of unhappiness.
    Robertson Davies (b. 1913)