Brand

Brand

A brand is a "name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers." Branding began as a way to tell one person's cattle from another by means of a hot iron stamp. A modern example of a brand is Coca Cola which belongs to the Coca-Cola Company.

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Famous quotes containing the word brand:

    “Tell me what brand of whiskey that Grant drinks. I would like to send a barrel of it to my other generals.”
    —Abraham Lincoln (1809–1865)

    ““Why does your brand so drop with blood,
    Edward, Edward?”
    —Unknown. Edward (l. 1–2)

    “Obligation may be stretched till it is no better than a brand of slavery stamped on us when we were too young to know its meaning.”
    —George Eliot [Mary Ann (or Marian)