Marshall McLuhan

Marshall McLuhan

Herbert Marshall McLuhan, CC (July 21, 1911 – December 31, 1980) was a Canadian philosopher of communication theory. His work is viewed as one of the cornerstones of the study of media theory, as well as having practical applications in the advertising and television industries.

McLuhan is known for coining the expressions the medium is the message and the global village, and for predicting the World Wide Web almost thirty years before it was invented. Although he was a fixture in media discourse in the late 1960s, his influence began to wane in the early 1970s. In the years after his death, he would continue to be a controversial figure in academic circles. With the arrival of the internet, however, there was renewed interest in his work and perspective.

Read more about Marshall McLuhanLife and Career, Major Works, Legacy

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Marshall McLuhan - Legacy
... After the publication of Understanding Media, McLuhan received an astonishing amount of publicity, making him perhaps the most publicized English teacher in the ... their practice of "genius scouting." Much enamoured with McLuhan's work, Feigen and Gossage arranged for McLuhan to meet with editors of several major New York magazines in May 1965 at the Lombardy Hotel ... that, as a direct consequence of these meetings, McLuhan was offered the use of an office in the headquarters of both Time and Newsweek, any time he needed it ...
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Canada Post Millennium Stamps - February 2000 - The Millennium Collection, Canada's Great Thinkers
... Marshall McLuhan Edmonton-born Marshall McLuhan remains a cultural icon as Canada's pioneer pop philosopher and oracle of the electronic age ... on an illustration by Stephanie Carter 17 February 2000 Marshall McLuhan The Man with a Message 46 cents Ashton-Potter Canada Ltd ...

Famous quotes by marshall mcluhan:

    Typography is not only a technology but is in itself a natural resource or staple, like cotton or timber or radio; and, like any staple, it shapes not only private sense ratios but also patterns of communal interdependence.
    Marshall McLuhan (1911–1980)

    When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves.
    Marshall McLuhan (1911–1980)

    Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.
    Marshall McLuhan (1911–1980)