Vivid Entertainment

Vivid Entertainment

Vivid Entertainment Group is a pornographic film production company, featuring a catalog of VHS and DVD titles and internet content. In 2006 it was described by Reuters as one of the handful of studios that dominate the U.S. porn industry.

Vivid specializes in high-production-value movies, shot in exotic locations with professional lighting and quality cinematography. Founder Steven Hirsch is co-chairman, along with Bill Asher, who is also a co-owner. It is currently based at 3599 Cahuenga Blvd. W., Los Angeles, CA 90068, USA.

In the 1990s Vivid began to win industry honors, and today has more AVN Awards (described as the "Oscars" of the adult business) than any other studio. Vivid Girls in the 90s included the actresses who were known by their first names alone: Janine, Lexus and the late Savannah, plus stars such as Christy Canyon, Nikki Tyler, Racquel Darrian (the "brunette goddess of porn"), Chasey Lain, Heather Hunter and Kobe Tai. Those who have attained fame in more recent years include Jenna Jameson, Tera Patrick, Savanna Samson, Sunny Leone and others.

Vivid became the first studio to introduce celebrity sex tapes – Pamela Anderson & Tommy Lee: Hardcore & Uncensored, Janine & Vince Neil: Hardcore and Uncensored, Kim Kardashian Superstar, Jimi Hendrix The Sex Tape and others.

Vivid reaches more than seven million consumers every month.

Additional brand-name awareness has been created with marketing and licensing programs for Vivid Vodka, condoms, snowboards, skateboards, tee shirts, playing cards, advertising, calendars, comic books and book publishing. How to Have a XXX Sex Life: The Ultimate Vivid Guide, co-authored by the Vivid Girls and published by HarperCollins, was a best seller.

In November 2011 Vivid filed a cease and desist letter to HTC America, claiming the mobile phone maker's newest model – VIVID – infringed upon its trademark. The letter threatened a lawsuit if HTC didn't change the name of their device by Monday, November 21.

Read more about Vivid Entertainment:  Vivid and Alt-Porn, Vivid-Ed, Vivid-Celeb, SuperXXXHeroes, Google TV, Policies and Production Values, Ownership, Legal Controversy, Awards and Recognition, List of Vivid Girls

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