Sustainability advertising is communications geared towards promoting social, economic and environmental benefits of products, services or actions through paid advertising in media in order to encourage responsible behavior of consumers.
Read more about Sustainability Advertising: Definition, Objectives, Background, Information Carriers, Target Group, Advantages, Disadvantages, Limitations, and Challenges, See Also
Famous quotes containing the word advertising:
“Remove advertising, disable a person or firm from preconising [proclaiming] its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.”
—J. Enoch Powell (b. 1912)