Surge (soft Drink)
Surge was a variation of a Norwegian citrus soft drink called Urge. Surge, like Urge, was produced by the Coca-Cola Company to compete with Pepsi's Mountain Dew. Surge had a more "hardcore" edge much like Mountain Dew's advertising at this time, in an attempt to further take customers away from Pepsi.
Read more about Surge (soft Drink): History, Marketing, Formulation, Trademark
Famous quotes containing the word surge:
“Timon hath made his everlasting mansion
Upon the beached verge of the salt flood,
Who once a day with his embossed froth
The turbulent surge shall cover; thither come,
And let my grave-stone be your oracle.”
—William Shakespeare (1564–1616)