The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.
The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.
Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.
Read more about Snow White Design Language: History, Design Features, Implementation
Famous quotes containing the words white, design and/or language:
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—Martha Shelley, U.S. author and social activist. As quoted in Making History, part 3, by Eric Marcus (1992)
“Teaching is the perpetual end and office of all things. Teaching, instruction is the main design that shines through the sky and earth.”
—Ralph Waldo Emerson (1803–1882)
“It is still not enough for language to have clarity and content ... it must also have a goal and an imperative. Otherwise from language we descend to chatter, from chatter to babble and from babble to confusion.”
—René Daumal (1908–1944)