The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.
The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.
Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.
Read more about Snow White Design Language: History, Design Features, Implementation
Famous quotes containing the words snow, white, design and/or language:
“air or vacuum, snow or shale, squid or wolf, rose or lichen,
each is accepted into as much light as it will take,”
—Archie Randolph Ammons (b. 1926)
“There was something refreshingly and wildly musical to my ears in the very name of the white man’s canoe, reminding me of Charlevoix and Canadian Voyageurs. The batteau is a sort of mongrel between the canoe and the boat, a fur-trader’s boat.”
—Henry David Thoreau (1817–1862)
“Teaching is the perpetual end and office of all things. Teaching, instruction is the main design that shines through the sky and earth.”
—Ralph Waldo Emerson (1803–1882)
“As in private life one differentiates between what a man thinks and says of himself and what he really is and does, so in historical struggles one must still more distinguish the language and the imaginary aspirations of parties from their real organism and their real interests, their conception of themselves from their reality.”
—Karl Marx (1818–1883)