Snow White Design Language

The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.

The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.

Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.

Read more about Snow White Design Language:  History, Design Features, Implementation

Famous quotes containing the words snow white, snow, white, design and/or language:

    Meanwhile Snow White held court,
    rolling her china-blue doll eyes open and shut
    and sometimes referring to her mirror
    as women do.
    Anne Sexton (1928–1974)

    Each person sweeps the snow before his own door, and never minds the frost on another family’s roof.
    Chinese proverb.

    Verily, the Indian has but a feeble hold on his bow now; but the curiosity of the white man is insatiable, and from the first he has been eager to witness this forest accomplishment. That elastic piece of wood with its feathered dart, so sure to be unstrung by contact with civilization, will serve for the type, the coat-of-arms of the savage. Alas for the Hunter Race! the white man has driven off their game, and substituted a cent in its place.
    Henry David Thoreau (1817–1862)

    If I commit suicide, it will not be to destroy myself but to put myself back together again. Suicide will be for me only one means of violently reconquering myself, of brutally invading my being, of anticipating the unpredictable approaches of God. By suicide, I reintroduce my design in nature, I shall for the first time give things the shape of my will.
    Antonin Artaud (1896–1948)

    It would seem as if the very language of our parlors would lose all its nerve and degenerate into palaver wholly, our lives pass at such remoteness from its symbols, and its metaphors and tropes are necessarily so far fetched.
    Henry David Thoreau (1817–1862)