Snow White Design Language

The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.

The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.

Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.

Read more about Snow White Design Language:  History, Design Features, Implementation

Famous quotes containing the words snow, white, design and/or language:

    Old age is
    a flight of small
    cheeping birds
    skimming
    bare trees
    above a snow glaze.
    William Carlos Williams (1883–1963)

    Verily, the Indian has but a feeble hold on his bow now; but the curiosity of the white man is insatiable, and from the first he has been eager to witness this forest accomplishment. That elastic piece of wood with its feathered dart, so sure to be unstrung by contact with civilization, will serve for the type, the coat-of-arms of the savage. Alas for the Hunter Race! the white man has driven off their game, and substituted a cent in its place.
    Henry David Thoreau (1817–1862)

    If I commit suicide, it will not be to destroy myself but to put myself back together again. Suicide will be for me only one means of violently reconquering myself, of brutally invading my being, of anticipating the unpredictable approaches of God. By suicide, I reintroduce my design in nature, I shall for the first time give things the shape of my will.
    Antonin Artaud (1896–1948)

    The etymologist finds the deadest word to have been once a brilliant picture. Language is fossil poetry. As the limestone of the continent consists of infinite masses of the shells of animalcules, so language is made up of images or tropes, which now, in their secondary use, have long ceased to remind us of their poetic origin.
    Ralph Waldo Emerson (1803–1882)