The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.
The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.
Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.
Read more about Snow White Design Language: History, Design Features, Implementation
Famous quotes containing the words snow, white, design and/or language:
“Meanwhile Snow White held court,
rolling her china-blue doll eyes open and shut
and sometimes referring to her mirror
as women do.”
—Anne Sexton (1928–1974)
“When the white man governs himself that is self-government; but when he governs himself, and also governs another man, that is more than self-government—that is despotism.”
—Abraham Lincoln (1809–1865)
“The reason American cars don’t sell anymore is that they have forgotten how to design the American Dream. What does it matter if you buy a car today or six months from now, because cars are not beautiful. That’s why the American auto industry is in trouble: no design, no desire.”
—Karl Lagerfeld (b. 1938)
“While you are divided from us by geographical lines, which are imaginary, and by a language which is not the same, you have not come to an alien people or land. In the realm of the heart, in the domain of the mind, there are no geographical lines dividing the nations.”
—Anna Howard Shaw (1847–1919)