Snow White Design Language

The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.

The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.

Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.

Read more about Snow White Design Language:  History, Design Features, Implementation

Famous quotes containing the words snow white, snow, white, design and/or language:

    “Meanwhile Snow White held court,
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    —Anne Sexton (1928–1974)

    “I weathered some merry snow-storms, and spent some cheerful winter evenings by my fireside, while the snow whirled wildly without, and even the hooting of the owl was hushed. For many weeks I met no one in my walks but those who came occasionally to cut wood and sled it to the village.... For human society I was obliged to conjure up the former occupants of these woods.”
    —Henry David Thoreau (1817–1862)

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    With a just trim of Virtue her Soul was endu’d
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    “Westerners inherit
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    Deeper into matter—
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    —Robert Frost (1874–1963)

    “The necessity of poetry has to be stated over and over, but only to those who have reason to fear its power, or those who still believe that language is “only words” and that an old language is good enough for our descriptions of the world we are trying to transform.”
    —Adrienne Rich (b. 1929)