Snow White Design Language

The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.

The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.

Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.

Read more about Snow White Design Language:  History, Design Features, Implementation

Famous quotes containing the words snow white, snow, white, design and/or language:

    Meanwhile Snow White held court,
    rolling her china-blue doll eyes open and shut
    and sometimes referring to her mirror
    as women do.
    Anne Sexton (1928–1974)

    And thus Snow White became the prince’s bride.
    The wicked queen was invited to the wedding feast
    and when she arrived there were
    red-hot iron shoes,
    in the manner of red-hot roller skates,
    clamped upon her feet.
    Anne Sexton (1928–1974)

    Every time I embrace a black woman I’m embracing slavery, and when I put my arms around a white woman, well, I’m hugging freedom. The white man forbade me to have the white woman on pain of death.... I will not be free until the day I can have a white woman in my bed.
    Eldridge Cleaver (b. 1935)

    The reason American cars don’t sell anymore is that they have forgotten how to design the American Dream. What does it matter if you buy a car today or six months from now, because cars are not beautiful. That’s why the American auto industry is in trouble: no design, no desire.
    Karl Lagerfeld (b. 1938)

    Sarcasm I now see to be, in general, the language of the Devil; for which reason I have long since as good as renounced it.
    Thomas Carlyle (1795–1881)