Snow White Design Language

The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.

The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.

Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.

Read more about Snow White Design Language:  History, Design Features, Implementation

Famous quotes containing the words snow, white, design and/or language:

    Over the land freckled with snow half-thawed
    The speculating rooks at their nests cawed
    Edward Thomas (1878–1917)

    Slow, slow, as a fish she came,
    Slow as a fish coming forward,
    Swaying in a long wave;
    Her skirts not touching a leaf,
    Her white arms reaching towards me.
    Theodore Roethke (1908–1963)

    With wonderful art he grinds into paint for his picture all his moods and experiences, so that all his forces may be brought to the encounter. Apparently writing without a particular design or responsibility, setting down his soliloquies from time to time, taking advantage of all his humors, when at length the hour comes to declare himself, he puts down in plain English, without quotation marks, what he, Thomas Carlyle, is ready to defend in the face of the world.
    Henry David Thoreau (1817–1862)

    In a language known to us, we have substituted the opacity of the sounds with the transparence of the ideas. But a language we do not know is a closed place in which the one we love can deceive us, making us, locked outside and convulsed in our impotence, incapable of seeing or preventing anything.
    Marcel Proust (1871–1922)