Snow White Design Language

The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.

The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.

Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.

Read more about Snow White Design Language:  History, Design Features, Implementation

Famous quotes containing the words snow white, snow, white, design and/or language:

    And thus Snow White became the prince’s bride.
    The wicked queen was invited to the wedding feast
    and when she arrived there were
    red-hot iron shoes,
    in the manner of red-hot roller skates,
    clamped upon her feet.
    Anne Sexton (1928–1974)

    What is last year’s snow to me,
    Last year’s anything? The tree
    Budding yearly must forget
    How its past arose or set—
    Countee Cullen (1903–1946)

    My age fallen away like white swaddling
    Floats in the middle distance, becomes
    An inhabited cloud.
    Philip Larkin (1922–1986)

    You can make as good a design out of an American turkey as a Japanese out of his native stork.
    —For the State of Illinois, U.S. public relief program (1935-1943)

    This poem is concerned with language on a very plain level.
    Look at it talking to you.
    John Ashbery (b. 1927)