Snow White Design Language

The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.

The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.

Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.

Read more about Snow White Design Language:  History, Design Features, Implementation

Famous quotes containing the words snow, white, design and/or language:

    “What is last year’s snow to me,
    Last year’s anything? The tree
    Budding yearly must forget
    How its past arose or set—”
    —Countee Cullen (1903–1946)

    “I can’t think of a single supposedly Black issue that hasn’t wasted the original Black target group and then spread like the measles to outlying white experience.”
    —June Jordan (b. 1936)

    “With wonderful art he grinds into paint for his picture all his moods and experiences, so that all his forces may be brought to the encounter. Apparently writing without a particular design or responsibility, setting down his soliloquies from time to time, taking advantage of all his humors, when at length the hour comes to declare himself, he puts down in plain English, without quotation marks, what he, Thomas Carlyle, is ready to defend in the face of the world.”
    —Henry David Thoreau (1817–1862)

    “Philosophy is written in this grand book—I mean the universe—
    which stands continually open to our gaze, but it cannot be understood unless one first learns to comprehend the language and interpret the characters in which it is written. It is written in the language of mathematics, and its characters are triangles, circles, and other geometrical figures, without which it is humanly impossible to understand a single word of it.”
    —Galileo Galilei (1564–1642)