The Snow White design language was an industrial design language developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and the illusion that the computer enclosure is smaller than it actually is.
The design language boosted Apple’s global reputation, set design trends for the computer industry, and molded the perception of computers in the manufacturing and business world.
Among other design features, Esslinger's presentation of the Apple logo—a three-dimensional logo inlaid into the product case with the product name printed onto its surface—was included on nearly every product for several years.
Read more about Snow White Design Language: History, Design Features, Implementation
Famous quotes containing the words snow, white, design and/or language:
“Like an army defeated
The snow hath retreated,”
—William Wordsworth (1770–1850)
“I can’t really hear the audience applause when I’m on stage. I’m totally immersed in the piece. But sometimes I get a lot of it and wonder, “Now, why did they applaud here?” If it’s a white crowd, they usually applaud because they think it’s a pretty movement. If it’s a black crowd, it’s usually because they identify with the message.”
—Judith Jamison (b. 1944)
“A good scientist is a person with original ideas. A good engineer is a person who makes a design that works with as few original ideas as possible. There are no prima donnas in engineering.”
—Freeman Dyson (b. 1923)
“My God! The English language is a form of communication! Conversation isn’t just crossfire where you shoot and get shot at! Where you’ve got to duck for your life and aim to kill! Words aren’t only bombs and bullets—no, they’re little gifts, containing meanings!”
—Philip Roth (b. 1933)