Snow White Design Language - Design Features

Design Features

The distinguishing characteristics originated by the Snow White design language, in contrast to the original Apple industrial design style, include the following:

  • minimal surface texturing
  • colored a light off-white (Fog) or light gray (Platinum)
  • inlaid three-dimensional Apple logo, diamond cut to the exact shape
  • zero-draft enclosures, with no variances in case thickness and perpendicular walls
  • recessed international port identification icons
  • silk-screened product name badging
  • shallow horizontal and vertical lines, 2 mm wide, 2 mm deep, spaced 10 mm apart on center, which run along any and all of the surfaces of the product, some of which act as vents and setback 30 mm from the front and 4 mm from the back.
  • Fog products have beige accents and cables, Platinum products have uniform color (no accents) and Smoke gray cables
  • 3mm radius, rear and 2mm radius, front corners
  • simple unadorned ports and slots

Any or all of these features indicate a Snow White Frog Design influence over an otherwise Apple designed product. In particular the first official implementation, the Apple IIc does not represent the complete set of design elements, while the Macintosh II includes all of them. Later, the Macintosh LC began to phase out some of the design elements.

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