Seduction Community - History

History

The seduction community's origins date back to Ross Jeffries, who in the early 1990s promoted a collection of neuro-linguistic programming (NLP) techniques called "speed seduction" (SS). Other gurus established themselves in roughly the same era, but lacked contacts with each other. In 1994, Lewis De Payne, then a student of Jeffries, founded the newsgroup alt.seduction.fast (ASF). This then spawned a network of other Internet discussion forums, email lists, blogs, and sites where seduction techniques could be exchanged.

The original alt.seduction.fast became overwhelmed with spam, and a group called "Learn the Skills Corporation" developed a moderated alternative known as "Moderated ASF" (commonly "mASF"). During the same period, in the late 1990s, Clifford Lee began his Cliff's List Seduction Letter as a central independent voice of the community.

Other seduction teachers emerged with competing methods, and became known within this community as "seduction gurus" or "gurus".

The first commercially successful seduction/pick up book was a manual by Tariq Nasheed (also known as King Flex) entitled The Art Of Mackin, which was released in 2000. Tariq Nasheed, who was rumored to be the inspiration for Will Smith's character in the Hollywood blockbuster film "Hitch", went on to write several other seduction/dating books such as "The Mack Within: The Holy Book Of Game" and "The Elite Way:10 Rules Men Must Know In Order To Deal With Women".

"The Community" was brought to greater mainstream awareness with the 1999 drama film Magnolia, in which Tom Cruise portrayed a charismatic yet embittered and emotionally troubled pickup guru who was loosely modeled on Ross Jeffries. In 2005, journalist Neil Strauss wrote The Game: Penetrating the Secret Society of Pickup Artists, an exposé of the seduction community. The Game reached the New York Times Bestseller List, and popularized pickup and seduction to a broader audience.

"The Community" was further publicized with the television show "The Pick Up Artist" on VH1.

Seduction lairs are an underground meeting group for men devoted to the study of seduction as it is taught in the seduction community.

Lairs first began as study groups soon after Ross Jeffries released his first products and began teaching sometime in the early 90s. Hundreds of lairs now exist worldwide.

A "lair" typically involves two elements: an online forum and group meetings. These elements are used as resources for men who want to learn to become well-versed in how to successfully attract women.

Lairs are often places that 'seduction gurus' will visit to promote their wares by speaking and advising the group as is mentioned by Neil Strauss in The Game.