Raye - Reception and Influence

Reception and Influence

The official Sailor Moon character popularity polls listed Rei Hino and Sailor Mars as separate entities. In 1992, readers ranked them at thirteenth and fourteenth respectively, out of thirty eight choices. One year later, now with fifty choices, Mars remained at fourteenth most popular while Rei dropped to fifteenth. In 1994, with fifty one choices, Rei was the twentieth most popular character, whereas Sailor Mars was the twenty-second, with a gap between the two characters of over three thousand votes. In early 1996, with fifty one choices, Sailor Mars was the thirty first most popular character and Rei was the thirty second. In Animage's 1993 poll, she came sixth. In 1994, she came tenth.

A five-book series was published, one book on each of the Guardian Senshi and Sailor Moon. Rei's was released in 1996. This book was later translated into English by Mixx. The episode where Sailor Mars gained her powers was novelised by Mixx. Other merchandise has been released based on her character, including t-shirts, fashion dolls, trading card stickers, gashapon and UFO dolls.

Rei Ayanami of Neon Genesis Evangelion is named after Rei Hino. She has also been referenced in non-Japanese media: DC Comics character Martian Manhunter briefly assumes the form of a female Japanese journalist named Rei Hino and is told by Batman that the name is a "giveaway."