Electronic Press Kit (EPK)
An electronic press kit (EPK) is a press kit equivalent in electronic form. An EPK usually takes the form of a website or e-mail, though they are also known to exist in CD and DVD form. The first known EPK, as we know it today, premiered live on the web on January 8, 1995 and was invented and given the exact name electronic press kit or EPK by Andre Gray, the inventor of online music sales certifications and winner of The Johannes Gutenberg Inventor Prize. Gray's EPK featured a bio, audio clips, videos, photos, press, set list, basic technical requirements, and a calendar and featured R&B singer and songwriter Aaron Hall as the first artist ever to have an EPK created on their behalf.
Read more about this topic: Press Kit
Famous quotes containing the words electronic and/or press:
“The war was won on both sides: by the Vietnamese on the ground, by the Americans in the electronic mental space. And if the one side won an ideological and political victory, the other made Apocalypse Now and that has gone right around the world.”
—Jean Baudrillard (b. 1929)
“Our press is certainly bankrupt in the “thrill of awe”Motherwise reverence: reverence for nickel plate and brummagem. Let us sincerely hope that this fact will remain a fact forever; for to my mind a discriminating irreverence is the creator and protector of human liberty.”
—Mark Twain [Samuel Langhorne Clemens] (1835–1910)