Gotham (typeface)

Gotham (typeface)

Gotham is a family of geometric sans-serif digital typefaces designed by American type designer Tobias Frere-Jones in 2000. Gotham's letterforms are inspired by a form of architectural signage that achieved popularity in the mid-twentieth century, and are especially popular throughout New York City.

Since creation, Gotham has been highly visible due to its appearance in many notable places, including a large amount of campaign material created for Barack Obama's 2008 presidential campaign, as well as the cornerstone of the One World Trade Center, the tower to be built on the site of the former World Trade Center in New York.

Read more about Gotham (typeface):  Creation and Style, On The Freedom Tower, In The Obama Campaign, Notable Examples, Variations

Famous quotes containing the word gotham:

    Three wise men of Gotham
    Went to sea in a bowl;
    If the bowl had been stronger,
    My story would have been longer.
    Mother Goose (fl. 17th–18th century. Three wise men of Gotham (l. 1–4)