Freebirds World Burrito - Business Model

Business Model

Freebirds is a privately owned company, with all locations owned by parent company Tavistock Group. The restaurant's primary offering is California-style San Francisco burritos, which customers order cafeteria-style allowing them to customize their meal by choosing burrito size and type of tortilla, then choosing its filling from a selection of meats, cheeses, beans, vegetables and sauces. Locations also generally offer customizable salads, tacos, quesadillas, nachos, and "burrito bowls" which are burritos without a tortilla. Side item offerings include chips, salsa, and queso.

Committed to operating in an environmentally conscious manner, the company stocks recycled paper products in its locations, and prints its menus on 100% recycled papers. They also encourage their guests to "recycle" their burritos foil wrappers by turning them into art work, which is then displayed in various Freebirds locations.

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