Criteria
Formal guidelines have been produced jointly by several FLO member Fairtrade labelling initiatives. In order to be awarded Fairtrade status, an area must meet five criteria:
- Local council passes a resolution supporting Fairtrade, and agrees to serve Fairtrade tea and coffee at its meetings and in its offices and canteens.
- A range of (at least two) Fairtrade products is readily available in the area’s shops and local cafés/catering establishments.
- Target for number of retail outlets: population of < 10000 - 1 retail outlet per 2500; population < 200000 - 1 retail outlet per 5000; population of < 500000 - 1 retail outlet per 10000.
- Target for number of catering outlets: population of < 10000 - 1 catering outlet per 5000; population < 200000 - 1 catering outlet per 10000; population of < 500000 - 1 catering outlet per 20000
- Fairtrade products are used by a number of local work places (estate agents, hairdressers etc.) and community organisations (churches, schools etc.)
- Attract media coverage and popular support for the campaign.
- A local Fairtrade steering group is convened to ensure continued commitment to its Fairtrade Town status.
Read more about this topic: Fairtrade Town
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