History
The producer Edward Padula had the idea for a musical initially titled Let's Go Steady, a "happy teenage musical with a difference." Padula contracted with two writers, and Charles Strouse and Lee Adams wrote seven songs for their libretto. Padula, Strouse and Adams sought Gower Champion as director/choreographer, who until that time had choreographed only a few musicals. (Fred Astaire and Morton DaCosta had already declined.) However, Champion did not like the book and the writers were fired, with Michael Stewart then hired. Stewart wrote an early version titled Love and Kisses, which focused on a couple thinking of divorce, but whose children persuade them to stay together. Champion wanted "something more". "The 'something more' had been right there in the newspaper. On September 22, 1958, rock-and-roll idol Elvis Presley, having been drafted, boarded a ship for eighteen months in Germany.... There was a media circus including Elvis giving a specially selected member of the Women's Army Corps 'one last kiss'". After brainstorming, Stewart and Adams "came up with the idea of a rock-and-roll singer going off to the army and its effect on a group of teenagers in a small town in Ohio." The name of the singer was Elsworth, then changed to "Conway Twitty before we discovered there was already a Conway Twitty who was threatening to sue us, and then, finally, Conrad Birdie."
Read more about this topic: Bye Bye Birdie (musical)
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