History
Originally showcased in 1958 at Expo 58, Belgian waffles had their American debut at the Century 21 Exposition in Seattle, WA in 1962. The waffles were further popularized in the United States during the 1964 New York World's Fair at Flushing Meadows Park, USA. The waffle was introduced by Maurice Vermersch of Brussels, Belgium, and was named the Bel-Gem Waffle. Largely based on a simplified recipe for the Brussels waffles, Vermersch decided to change the name upon observing the poor geographical skills of Americans. These waffles were served with whipped cream and strawberries, and retailed for a dollar.
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