Beer in Australia - Brewed Under Licence

Brewed Under Licence

In recent years imported premium beers have started to gain market share in Australia. The two Australian corporate brewers responded to this by signing licence agreements with foreign brands to brew their beers here. Foster's Group brews Guinness, Kronenbourg and Carlsberg in Australia; while Lion Nathan locally produces Heineken, Beck's, Stella Artois and Kirin. Brewers claim that their locally produced product tastes better because it is fresher; and that their local operations are carried out under strict guidelines overseen by the parent brewers. However groups such as the Australian Consumers Association say that such beers should have clearer, more prominent labels to inform drinkers.

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