Business Ventures
After the war, Peccei was engaged in the rebuilding of Fiat. Furthermore he was engaged in various private and public efforts then underway to rebuild Italy, including the founding of Alitalia.
In 1949, he accepted to go to Latin America for Fiat, to restart their operations, as Fiat operations in Latin America had been halted during the war. He settled in Argentina, where he lived for nearly a decade with his family. He quickly realised that it would make sense to start manufacturing locally and set up the Argentine subsidiary, Fiat-Concord, which built cars and tractors. Fiat-Concord rapidly became one of the most successful automotive firms in Latin America.
In 1958, with the backing of Fiat, Peccei founded Italconsult (a para-public joint consultancy venture involving major Italian firms such as Fiat, Innocenti, Montecatini), and became its Chairman, a position he held until the 1970s, when he became Honorary President. Italconsult was an engineering and economic consulting group for developing countries. It operated under Peccei’s leadership, on the whole, more as a non-profit consortium. Italconsult was regarded by Peccei as a way of helping tackle the problems of the Third World, which he had come to know first-hand in Latin America.
In 1964, Peccei was asked to become President of Olivetti. Olivetti was facing significant difficulties at that time due to the profound changes occurring in the office machine sector. Peccei, with his foresight and his entrepreneurial vision, was able to turn the situation at Olivetti around.
But Peccei was not content merely with the substantial achievements of Italconsult, or his responsibilities as President of Olivetti, and threw his energies into other organisations as well, including ADELA, an international consortium of bankers aimed at supporting industrialisation in Latin America. He was asked to give the keynote speech in Spanish at the group's first meeting in 1965, which is where the series of coincidences leading to the creation of the Club of Rome began.
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