Production and Distribution
The rise in the popularity of the Internet and improvements in streaming video technology mean that producing and distributing a web series is relatively cheap by traditional standards and allows producers to reach a potentially global audience who can access the shows 24 hours a day.
The emerging potential for success in web video has caught the eye of some of the top entertainment executives in America, including former Disney executive and current head of the Tornante Company, Michael Eisner. Eisner's Vuguru subdivision of Tornante partnered with Canadian media conglomerate Rogers Media on October 26, 2009, securing plans to produce upwards of 30 new web shows a year. Rogers Media will help fund and distribute Vuguru's upcoming productions, thereby solidifying a direct connection between old and new media.
Web series can be distributed directly from the producers' websites or online video sites such as YouTube, Vimeo, or Blip.
Read more about this topic: Web Series
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