The situational theory of publics defines that publics can be identified and classified in the context to which they are aware of the problem and the extent to which they do something about the problem.
Read more about Situational Theory Of Publics: Brief Explanation of The Theory, Key Concepts As Variables, History- Foundation, Development, Extension
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“The things that will destroy America are prosperity-at-any- price, peace-at-any-price, safety-first instead of duty-first, the love of soft living, and the get-rich-quick theory of life.”
—Theodore Roosevelt (1858–1919)