Heart Wiltshire - What GWR Stood For

What GWR Stood For

It is well known that the initials GWR has had a long association with the Great Western Railway especially in the South West of England, and there is a popular misconception with listeners that the station stood for Great Western Radio. Indeed GWR FM Wiltshire was previously called Wiltshire Radio (WR) before its merger with Radio West. However according to Group management, the letters GWR officially did not stand for anything.

It should also be noted that GWR's oldies service was originally called Brunel Radio, after the Great Western Railway's founding father Isambard Kingdom Brunel.

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