Def Jam Recordings - Company History

Company History

Def Jam was created by Rick Rubin in his dorm room in Weinstein Hall at New York University and its first release was a single by his punk-rock group Hose. Russell Simmons joined Rubin shortly after they were introduced to each other by Jazzy Jay. The first single released with a Def Jam Recordings logo was T La Rock & Jazzy Jay's "It's Yours." The first releases with Def Jam Recordings catalog numbers were LL Cool J's "I Need a Beat" and the Beastie Boys' "Rock Hard," both in 1984. The singles sold well, eventually leading to a distribution deal with CBS Records (which would later become Sony Music Entertainment) through Columbia Records the following year. This created a short-lived subsidiary label called OBR Records, catered toward R&B artists — the first artist signed to that imprint was Oran "Juice" Jones, who enjoyed success with his hit single "The Rain". Def Jam also signed its first and only thrash metal band, Slayer, in 1986, and the band's debut album was one of only two Def Jam releases to be distributed through Geffen Records, as opposed to Columbia. As the decade drew to a close, the label signed Public Enemy, whose controversial lyrical content garnered the company both critical acclaim and disdain. Lyor Cohen became president of Def Jam in 1988, after winning a power struggle with Rubin, who would shortly thereafter leave the company to form Def American Recordings (now known as American Recordings). Rubin would take Slayer with him to Def American in its initial stages.