Further Reading
A summary of the research developments and theoretical ideas that have grown out of Hovland's pioneering projects is presented in a comprehensive chapter by Irving L. Janis and M. Brewster Smith in Herbert C. Kelman, ed., International Behavior (1965). Hovland's work is also discussed in Arthur R. Cohen, Attitude Change and Social Influence (1964).
Read more about this topic: Carl Hovland
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“I have this very moment finished reading a novel called The Vicar of Wakefield [by Oliver Goldsmith].... It appears to me, to be impossible any person could read this book through with a dry eye and yet, I dont much like it.... There is but very little story, the plot is thin, the incidents very rare, the sentiments uncommon, the vicar is contented, humble, pious, virtuousbut upon the whole the book has not at all satisfied my expectations.”
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