Attitude Change
Attitudes are the evaluations and associated beliefs and behaviors towards some object. They are not stable, and because of the communication and behavior of other people, are subject to change by social influences, as well as an individual's motivation to maintain cognitive consistency when cognitive dissonance occurs--when two attitudes or when attitude and behavior conflict. Attitudes and attitude objects are functions of affective and cognitive components. It has been suggested that the inter-structural composition of an associative network can be altered by the activation of a single node. Thus, by activating an affective or emotion node, attitude change may be possible, though affective and cognitive components tend to be intertwined.
Read more about Attitude Change: Bases For Attitude Change, Emotion-based Attitude Change, Dual Models: Depth of Processing in Attitude Change, Cognitive Dissonance Theory and Attitude Change
Famous quotes containing the words attitude change, attitude and/or change:
“Something magical happens when parents turn into grandparents. Their attitude changes from “money-doesn’t-grow-on-trees” to spending it like it does.”
—Paula Linden (20th century)
“Wealth is an inborn attitude of mind, like poverty. The pauper who has made his pile may flaunt his spoils, but cannot wear them plausibly.”
—Jean Cocteau (1889–1963)
“Many Americans imagine simpler times even as a storm of social change swirls about, blowing parents here and children there. Sure, the 1950s ideal world would be wonderful. But knock on the nation’s doors: Ozzie and Harriet are seldom at home.”
—Leslie Dreyfous (20th century)