Acquisition of Premier
In 1987, Yamaha acquired the Premier Percussion factory in England in an attempt to establish the Yamaha name in the tougher European market. Yamaha placed machinery and trained the Premier craftsmen in the "Yamaha-way" of making drums, resulting in Premier producing a large number of Yamaha drums "made in England". In 1992, Yamaha withdrew and sold their stock shares back to Premier.
Read more about this topic: Yamaha Drums
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