Wilma Scott Heide

Wilma Scott Heide (February 26, 1921 – May 8, 1985) was an American feminist author and social activist who was a leader in the feminist movement in the United States. Heide was involved in the Pittsburgh Press case that ended the practice of listing separate help wanted ads for men and women, decided in 1973 by the Supreme Court of the United States in Pittsburgh Press Co. v. Pittsburgh Commission on Human Relations. She also served as the third national President of the National Organization for Women (NOW).

Read more about Wilma Scott Heide:  Early Life, Nursing and Social Activism, Post-NOW

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    Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.
    —F. Scott Fitzgerald (1896–1940)