Who is marshall mcluhan?

Marshall McLuhan

Herbert Marshall McLuhan, CC (July 21, 1911 – December 31, 1980) was a Canadian philosopher of communication theory. His work is viewed as one of the cornerstones of the study of media theory, as well as having practical applications in the advertising and television industries.

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Famous quotes containing the words marshall mcluhan, marshall and/or mcluhan:

    Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.
    Marshall McLuhan (1911–1980)

    We recognize caste in dogs because we rank ourselves by the familiar dog system, a ladderlike social arrangement wherein one individual outranks all others, the next outranks all but the first, and so on down the hierarchy. But the cat system is more like a wheel, with a high-ranking cat at the hub and the others arranged around the rim, all reluctantly acknowledging the superiority of the despot but not necessarily measuring themselves against one another.
    —Elizabeth Marshall Thomas. “Strong and Sensitive Cats,” Atlantic Monthly (July 1994)

    The more the data banks record about each one of us, the less we exist.
    —Marshall McLuhan (1911–1980)