Variants
Strohs changed the formulation to a wine base shortly before discontinuing the product line. With Miller's and Anheuser-Busch, Inc. exiting the cooler market in 1989 and 1987 respectively, White Mountain Cooler remained as the only brewery-produced wine cooler.
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“Nationalist pride, like other variants of pride, can be a substitute for self-respect.”
—Eric Hoffer (19021983)