History
The company's first chairman was Peter Cadbury, who had left the board of Tyne Tees Television in order to bid for the south-west franchise. Cadbury named the company after the golf course at Westward Ho!, in Devon, where he played. Ironically, Westward Ho! was the part of Westward's region that found reception most difficult, until the construction of the Huntshaw Cross relay transmitter in 1968. Westward's region was surrounded on three sides by the sea, and that was strongly reflected in Westward's output and its symbol — a silver model of the Golden Hind.
Read more about this topic: Westward Television
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