Social Networking
The growth of social networking has significantly contributed to the effectiveness of viral marketing. As of 2009, two thirds of the world's Internet population visits a social network or blog site at least every week. Facebook alone has over 1 Billion active users. In 2009, time spent visiting social media sites began to exceed time spent emailing. A 2010 study found that 52% of people who view news online forward it on through social networks, email, or posts.
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Famous quotes containing the word social:
“...every woman who has any margin of time or money to spare should adopt some one public interest, some philanthropic undertaking, or some social agitation of reform, and give to that cause whatever time and work she may be able to afford ...”
—Frances Power Cobbe (1822–1904)