Victor Lownes

Victor Lownes

Victor Aubrey Lownes III (born 17 April 1928, Buffalo, NY, USA) An executive with Playboy Enterprises in various capacities, various vice-presidencies, always a close confidant of Hugh Hefner. Headed Playboy Europe and the UK Playboy Clubs from the mid-sixties until his dismissal in the early eighties. During this time he was Britain's highest paid executive, drawing a salary of $113,800 and was Playboy Enterprises second biggest shareholder. He was constantly in the gossip magazines and tabloid newspapers for his antics. Where Hefner always seemed in the grip of his obsession, Lownes, in contrast, was an immensely attractive and shrewd philanderer. It was said that he used to have five girls a day, sometimes two at a time. He remarked “What is a playboy? It is usually someone who is getting more sex than you are.”