History
2004
- Veja’s founders Sébastien Kopp and Ghislain Morillion meet with organic cotton farmers in North Brazil and wild rubber tappers in the Amazon
(Seringueiros) to establish the production chain behind Veja in Brazil.
2005
- Veja’s official launch at Palais de Tokyo, Paris (February).
2006
- Collaboration with French designer Agnès b begins.
- Veja develops its first collection using vegetable tanned leather.
2007
- Veja curates the photography exhibition Novo Mundo(s) at Wanted Gallery, Paris.
- Collaboration with French label Comptoir des Cotonniers begins.
- Launch of Veja + Christine Phung collection at the Pompidou Centre Design Shop, Paris.
2008
- Launch of Veja Small, Veja’s line of children’s trainers.
- Veja opens its London studio.
2009
- Veja launches its new style, the Veja SP,MA.
- Veja organises the first talk of a series of conferences entitled La Canalisation: Does Advertising Pollute the Economy?
- Veja Small and French childrenswear label Bonpoint begin their on-going collaboration.
- Launch of Veja’s bags and accessories line ‘Projet Numero Deux’.
- Veja curates São Paulo, Mon Amour at Maison de Métallos in Paris, featuring ten up-and-coming young artists from São Paulo, Brazil.
- One-off collaboration with Paris bike atelier Cyclope on an exclusive trainer style.
2010
- Exclusive Veja style released for Parisian concept store Merci.
- Veja Indigenos style is launched.
- Veja opens Centre Commercial in Paris.
2011
- Veja Méditerranée style is launched.
- Collaboration with Parisian label FrenchTrotters begins.
2012
- Veja and Brazilian designer Regina Dabdab collaborate on an exclusive line of accessories.
- Veja wins 2 prestigious awards in the UK : The Gardian Sustainable Business Award (Supply Chain Category) and The Observer Ethical Award (Fashion Category, awarded in association with Vogue UK).
Read more about this topic: Veja Sneakers
Famous quotes containing the word history:
“Regarding History as the slaughter-bench at which the happiness of peoples, the wisdom of States, and the virtue of individuals have been victimized—the question involuntarily arises—to what principle, to what final aim these enormous sacrifices have been offered.”
—Georg Wilhelm Friedrich Hegel (1770–1831)
“Let it suffice that in the light of these two facts, namely, that the mind is One, and that nature is its correlative, history is to be read and written.”
—Ralph Waldo Emerson (1803–1882)
“To care for the quarrels of the past, to identify oneself passionately with a cause that became, politically speaking, a losing cause with the birth of the modern world, is to experience a kind of straining against reality, a rebellious nonconformity that, again, is rare in America, where children are instructed in the virtues of the system they live under, as though history had achieved a happy ending in American civics.”
—Mary McCarthy (1912–1989)