Uncle Ben's Promotion
In March 2007, Uncle Ben's image was "promoted" to the "chairman of the board" by a new advertising campaign designed to distance the brand from its iconography depicting a slave.
Read more about this topic: Uncle Ben's Rice
Famous quotes containing the words uncle, ben and/or promotion:
“my Uncle Sol’s farm
failed because the chickens
ate the vegetables so
my Uncle Sol had a
chicken farm till the
skunks ate the chickens when”
—E.E. (Edward Estlin)
“Ye knowe eek, that in forme of speche is chaunge
Withinne a thousand yeer, and wordes tho
That hadden prys, now wonder nyce and straunge
Us thinketh hem; and yet they spake hem so,
And spedde as wel in love as men now do;
Eek for to winne love in sondry ages,
In sondry londes, sondry ben usages.”
—Geoffrey Chaucer (1340–1400)
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)