Reducing Ultimate Attribution Error
Studies have been carried out looking at reduced prejudice towards outgroups. Studies such as ones carried out by Crisp and Turner (2009) and Buswell (2006) found a number of factors that help reduce prejudice which could have been caused by the ultimate attribution error. These factors are:
1. Evoking Empathy felt towards the outside group (Buswell, 2006)
2. Increasing contact forms to the outside group (such as imagining contact) (Crisp & Turner, 2009)
3. Increasing knowledge of the outside group (Pettigrew & Tropp, 2008)
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