History
Triadic closure was made popular by Mark Granovetter in his 1973 article The Strength of Weak Ties. There he synthesized the theory of cognitive balance first introduced by Fritz Heider in 1946 with a Simmelian understanding of social networks. In general terms, cognitive balance refers to the propensity of two individuals to want to feel the same way about an object. If the triad of three individuals is not closed, then the person connected to both of the individuals will want to close this triad in order to achieve closure in the relationship network.
Read more about this topic: Triadic Closure
Famous quotes containing the word history:
“When the history of this period is written, [William Jennings] Bryan will stand out as one of the most remarkable men of his generation and one of the biggest political men of our country.”
—William Howard Taft (1857–1930)
“Properly speaking, history is nothing but the crimes and misfortunes of the human race.”
—Pierre Bayle (1647–1706)
“Tell me of the height of the mountains of the moon, or of the diameter of space, and I may believe you, but of the secret history of the Almighty, and I shall pronounce thee mad.”
—Henry David Thoreau (1817–1862)