History
Triadic closure was made popular by Mark Granovetter in his 1973 article The Strength of Weak Ties. There he synthesized the theory of cognitive balance first introduced by Fritz Heider in 1946 with a Simmelian understanding of social networks. In general terms, cognitive balance refers to the propensity of two individuals to want to feel the same way about an object. If the triad of three individuals is not closed, then the person connected to both of the individuals will want to close this triad in order to achieve closure in the relationship network.
Read more about this topic: Triadic Closure
Famous quotes containing the word history:
“There has never been in history another such culture as the Western civilization M a culture which has practiced the belief that the physical and social environment of man is subject to rational manipulation and that history is subject to the will and action of man; whereas central to the traditional cultures of the rivals of Western civilization, those of Africa and Asia, is a belief that it is environment that dominates man.”
—Ishmael Reed (b. 1938)
“There is one great fact, characteristic of this our nineteenth century, a fact which no party dares deny. On the one hand, there have started into life industrial and scientific forces which no epoch of former human history had ever suspected. On the other hand, there exist symptoms of decay, far surpassing the horrors recorded of the latter times of the Roman empire. In our days everything seems pregnant with its contrary.”
—Karl Marx (1818–1883)
“When the history of this period is written, [William Jennings] Bryan will stand out as one of the most remarkable men of his generation and one of the biggest political men of our country.”
—William Howard Taft (1857–1930)