Trade Show Display - Display Standard Sizes and Configurations

Display Standard Sizes and Configurations

Trade show displays vary in size. While tabletop displays can be smaller than an average table or desk, some custom exhibits may be larger than a typical city block.

The typical booth size in North America is 10 ft x 10 ft. Exhibitors can typically rent space in multiples of the standard 10 ft by 10 ft space (renting two 10 ft x 10 ft spaces that are beside each other would form a 10 ft x 20 ft space, and renting four 10 ft x 10 ft spaces in a square would form a 20 ft x 20 ft exhibit space).

In Europe, and Asia, exhibit spaces are typically done in 1m increments, with the smallest typically being 3m x 3m.

In either case, a "show floor" is "made" by arranging the various exhibitors based upon their spatial requests. Regardless of geography, the rental realities dictate that all displays on a trade show floor will fall into one of several configurations:

• Linear Booth (also called “In-Line Booth“): An exhibit space with exhibit booths on either side and/or back
• Peninsula Exhibit: A peninsula is an exhibit or area with aisles on three sides. A Peninsula Booth is 20’x20’ or larger
• Split-Island Exhibit: A Split Island Booth is a Peninsula Booth which shares a common back wall with another Peninsula Booth
• Island Exhibit: An Island Exhibit is any booth exposed to aisles on all four sides. An Island Booth is virtually always 20’ x 20’ or larger