Overview
Hosted by Frank Sinatra, the series sponsored by Bulova Watches. Sinatra would perform songs and skeches with his guests. The series is reportedly in the public domain.
In his book The Forgotten Network: DuMont and the Birth of American Television (2004), David Weinstein claims that the surprise popularity of the DuMont Television Network series Life Is Worth Living in 1952 was the final blow that led to the cancellation of The Frank Sinatra Show. He notes that controversy surrounding Sinatra's affair with Ava Gardner, along with several unpopular singles, had caused ratings to slip.
Life Is Worth Living, which averaged about 10 million viewers at a time when there were four major television networks in the United States, eroded the ratings of the show even further, to the point that The Frank Sinatra Show finally left the airwaves.
Read more about this topic: The Frank Sinatra Show (CBS)