Te Puke - Economy

Economy

Agriculture is the backbone of the district's economy. The warm, moist climate and fertile soils are favourable for horticulture, with production of kiwifruit, avocados and citrus fruit such as lemons and oranges. The town markets itself as the "Kiwifruit capital of the world". Dairy cattle and other livestock are also farmed.

Today, Te Puke is a thriving town with a reasonably large main shopping street, Jellicoe Street, which is also the main road passing through Te Puke. There are a number of schools, religious organisations, cultural groups, and a variety of clubs in the town.

A large number of residents work picking or packing kiwifruit during April or May, as well as others coming from other nearby towns and cities.

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