Western Europe
Cheese strings became a popular snack in Europe in the early 1990s. They are made from processed cheese by Kerry Group and the mascot is a cartoon character called Mr Strings. The original advert had a theme tune based on the popular song "Bend Me, Shape Me" but with different lyrics ("You got a cheese string day or night, you got a cheese string you're all right"). Originally Mr Strings was a wild cartoon character who pulled himself apart but by the late 1990s the packaging had been redesigned with a more simplified mascot. On television the original Mr Strings was phased out and replaced by an unseen character who played creepy practical jokes on teenage consumers. In the late 2000s the design of Mr Strings was changed for a third time to appear more child-friendly and was given a new catchphrase ("Hey, i'm just cheese").
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Famous quotes containing the words western europe, western and/or europe:
“It’s a queer sensation, this secret belief that one stands on the brink of the world’s greatest catastrophe. For it means the fall of Western Europe, as it fell in the fourth century. It recurs to me every November, and culminates every December. I have to get over it as I can, and hide, for fear of being sent to an asylum.”
—Henry Brooks Adams (1838–1918)
“We hold on to hopes for next year every year in western Dakota: hoping that droughts will end; hoping that our crops won’t be hailed out in the few rainstorms that come; hoping that it won’t be too windy on the day we harvest, blowing away five bushels an acre; hoping ... that if we get a fair crop, we’ll be able to get a fair price for it. Sometimes survival is the only blessing that the terrifying angel of the Plains bestows.”
—Kathleen Norris (b. 1947)
“Of all the errors which can possibly be committed to the education of youth, that of sending them to Europe is the most fatal. I see [clearly] that no American should come to Europe under 30 years of age.”
—Thomas Jefferson (1743–1826)