Street Teams & Fan Forum
When SPiT LiKE THiS began playing live gigs in 2003, a hardcore group of fans quickly formed and frequently travelled with the band to whatever gigs they could reach. These fans were quickly branded ‘SluTz’ (The Slut being the name of the band’s logo at the time), in this context though SluT was an acronym for ‘SPiT LiKE U TOO’, identifying the fans as clearly belonging to the band. As the band’s popularity increased, all the fans became SLuTz, and the hardcore became known as 'The SLuTz of Doom'.
From the first days of the band’s existence, word of mouth has always been a crucial tool for publicity and marketing. The band continues to encourage fans to form street teams to help publicise them, and they have provided a variety of free stickers and flyers over the years to help generate awareness, both of the band and of smellyourmum.com, and even dedicate a part of their website to fans’ exploits in this arena.
Fans who sign up to join street teams become a member of the 'Street SLuTz'. Originally established in support of smellyourmum.com, and replacing the ‘Guerilla Militia’ paid membership fan club which smellyourmum.com had previously operated, the Street SLuTz first appeared around February 2004. The name was changed briefly to Street Squadron in 2008, following concern that potential members were put off by the word ‘slut’, but an outcry from members saw it revert again shortly afterwards.
SPiT LiKE THiS have maintained a website since January 2002, to which a fan forum was added in October 2002. Prior to this, the forum was attached to the first incarnation of smellyourmum.com. Following the movement of the ever-expanding SPiT LiKE THiS website to a fully dedicated server in November 2006, the forum was named Obscene (But Not Heard) after the song of the same name from the ‘Dragged Kicking & Screaming’ EP. This forum has over 1,400 members, while the band’s email newsletter (the NOiZLETTER) has a circulation of over 17,000.
Read more about this topic: Spit Like This
Famous quotes containing the words street, teams, fan and/or forum:
“You had such a vision of the street
As the street hardly understands;
Sitting along the bed’s edge, where
You curled the papers from your hair,
Or clasped the yellow soles of feet
In the palms of both soiled hands.”
—T.S. (Thomas Stearns)
“A sturdy lad from New Hampshire or Vermont who in turn tries all the professions, who teams it, farms it, peddles, keeps a school, preaches, edits a newspaper, goes to Congress, buys a township, and so forth, in successive years, and always like a cat falls on his feet, is worth a hundred of these city dolls. He walks abreast with his days and feels no shame in not “studying a profession,” for he does not postpone his life, but lives already.”
—Ralph Waldo Emerson (1803–1882)
“Hard times accounted in large part for the fact that the exposition was a financial disappointment in its first year, but Sally Rand and her fan dancers accomplished what applied science had failed to do, and the exposition closed in 1934 with a net profit, which was donated to participating cultural institutions, excluding Sally Rand.”
—For the State of Illinois, U.S. public relief program (1935-1943)
“That age will be rich indeed when those relics which we call Classics, and the still older and more than classic but even less known Scriptures of the nations, shall have still further accumulated, when the Vaticans shall be filled with Vedas and Zendavestas and Bibles, with Homers and Dantes and Shakespeares, and all the centuries to come shall have successively deposited their trophies in the forum of the world. By such a pile we may hope to scale heaven at last.”
—Henry David Thoreau (1817–1862)