Southern Methodist University - in Popular Culture

In Popular Culture

  • The book A Payroll to Meet: A Story of Greed, Corruption, and Football at SMU is a literature account of the recruiting scandals and violations that ultimately led to the famous "Death Penalty" being instituted.
  • While students at SMU, siblings Bill and Julie Ann Brice founded I Can't Believe It's Yogurt!, a chain that grew to more than 400 locations throughout the United States and 17 foreign countries.
  • Nearly 100 SMU Mustang Band members & alumni, cheerleaders, and pom squad members performed in the George W. Bush 2001 Inauguration Parade.
  • In the 2006 NBC reality television show Treasure Hunters, the victors of ten competing three-person teams were the members of team Geniuses, a team wholly composed of SMU students which won $3 million in the largest reality show prize ever to date. It also appeared regularly in the cult television show Dallas.

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