Slogan

Slogan

A slogan is a memorable motto or phrase used in a political, commercial, religious, and other context as a repetitive expression of an idea or purpose. The word slogan is derived from slogorn which was an Anglicisation of the Scottish Gaelic sluagh-ghairm tanmay (sluagh "army", "host" + gairm "cry"). Slogans vary from the written and the visual to the chanted and the vulgar. Their simple rhetorical nature usually leaves little room for detail, and a chanted slogan may serve more as social expression of unified purpose, than as communication to an intended audience.

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Famous quotes containing the word slogan:

    No slogan of democracy; no battle cry of freedom is more striving then the American parent’s simple statement which all of you have heard many times: ‘I want my child to go to college.’
    Lyndon Baines Johnson (1908–1973)

    The slogan ‘45 minutes in Havana’ was not coined in the Cuban city, but in a Yankee cigar factory here.
    —Administration for the State of Con, U.S. public relief program (1935-1943)

    “More!” is as effective a revolutionary slogan as was ever invented by doctrinaires of discontent. The American, who cannot learn to want what he has, is a permanent revolutionary.
    Eric Hoffer (1902–1983)