Direct Marketing
Hirsch got his start in online business when he first marketed contact lenses and other products online in 1992. Lens Express opened its first full-service virtual store in the original AOL Mall. The company was featured in the early Bulletin Board System's O'Reilly's Web, Prodigy, and CompuServe. From 1986 to 1996, Hirsch was Vice President of Lens Express. The company was ranked among the 500 fastest growing private companies by Inc. magazine for 1993, 1994 and 1995. Owing to this venture, Hirsch continues to be quoted as an emarketing expert in mainstream press including Entrepreneur and The Street.
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Famous quotes containing the word direct:
“Of course it is of no use to direct our steps to the woods, if they do not carry us thither. I am alarmed when it happens that I have walked a mile into the woods bodily, without getting there in spirit.... What business have I in the woods, if I am thinking of something out of the woods?”
—Henry David Thoreau (1817–1862)