Rose O'Neill - Later Life

Later Life

In 1937 O'Neill returned to Bonniebrook permanently. By the 1940s she lost most of her money and her beautiful homes because of her extravagant nature, and after fully supporting her family, her entourage of "artistic" hangers-on and her first husband. The Great Depression hurt O'Neill's fortune. During that period O'Neill was dismayed to find that her work was no longer in demand. The Kewpie character phenomena, after 30 years of popularity, faded, and photography was replacing illustrating as a commercial vehicle. O'Neill decided to make another doll, eventually creating Little Ho Ho, which was a laughing baby Buddha. However, before plans could be finalized for production of the new little figure, the factory burnt to the ground.

O'Neill became a prominent personality in the Branson, Missouri community, donating her time and pieces of artwork to the School of the Ozarks at Point Lookout, Missouri. She lectured at artist's workshops and continued to address women's groups.

In April 1944, O'Neill died at the home of her nephew in Springfield, Missouri. She is interred in the family cemetery at Bonniebrook next to her mother and several family members.

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