Rohail Hyatt - Production Career

Production Career

Since Vital Signs disbanded ten years ago, Rohail's portfolio has grown. As the CEO of Pyramid Productions, Rohail made his mark on the production industry in Pakistan. His relationship with Pepsi Cola International grew with television shows such as 'Pepsi Inside Edge' for cricket fans, and the local talent hunt 'Pepsi Battle of the Bands.' His credibility as a creative producer extended to a range of multinational clients from Levers, Nestle, Benson & Hedges, and Citibank to local giants like Rafhan and Habib Bank. Pyramid Productions grew from a $200,000 company in 1997 to a $4 million company in 2003.

In 2003 he produced an album featuring Rahat Fateh Ali Khan, nephew of the legendary Ustaad Nusrat Fateh Ali Khan. A number one hit in India ensued, bringing Rohail back into the limelight.

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